When Covid-19 hit the US in 2020, the grocery retail industry underwent a greatly accelerated digital transformation as consumers’ habits changed dras
Case study ●
Strategy - Competitiveness - Disruption - Digital
By Professor Niccolò Pisani, Professor Goutam Challagalla and Inès Augier June 2022
Largo.ai in Hollywood: Good enough?
The case tells the story of Sami Arpa a young entrepreneur with a passion for the movie industry. Sami Arpa and his start-up Largo leverage technology
Case study ●
Digital - Disruption - Entrepreneurship - Strategy - Start-up - Advertising - Social Media - Sustainability
By Adjunct Professor Jim Pulcrano, Laure Frank, Désirée Gilgen, Konrad Meyer and Federico Paparella June 2022
Aikon Medical Devices Co. (A): Strategizing for continuous success
Set in 2008, the A case portrays the first 134 years of Aikon, a US multinational based in Minnesota. It is presented to participants as the baseline
Case study ●
Disruption - Strategy
By Professor Frédéric Dalsace and Mala Banerjee April 2022
Amazon is disrupting the book market, but differently than you might think
Michael Omer, an Israeli writer, was unsuccessful in getting his fantasy books published by traditional publishers in his home market. In the meantime
Case study ●
Strategy - Marketing - Disruption
By Professor Stefan Michel, Marat Korovaev, Alexey Kozak, Elzbieta Rzepnicka and Peter Seres March 2022
The future of the fashion industry in a post-Covid-19 world
In 2020, the global fashion industry was faced with substantial disruptions. The COVID-19 pandemic had had disruptive consequences, both on the demand
Case study ●
Strategy - Digital - Disruption - Sustainability
By Professor Niccolò Pisani and Inès Augier March 2021
Matternet-Swiss Post: Drone-based healthcare and delivery (A)
Matternet-Swiss Post: Drone-based healthcare and delivery (A)
Case study ●
Strategy - Disruption
By Professor Howard H. Yu and Marc Chauvet September 2020
Unilever International 3.0: Scaling the white spaces venturing effort
By 2020, Umesh Shah could rightly be proud of what he and his team had accomplished over the last eight years to capture white space consumers.
Case study ●
Strategy - Entrepreneurship - Disruption - Marketing - Digital
By Professor Benoit F. Leleux and Pallivathukkal Cherian Abraham August 2020
AXA: Claiming the future of insurance
This case traces the journey of the AXA group from 2016 to 2019 under the leadership of newly appointed CEO, Thomas Buberl.
Case study ●
Strategy - Mergers and Acquisitions - Disruption
By Professor Amit M. Joshi and Ivy Buche November 2019Award winner
Beekeeper from pivoting startup to disrupting scaleup
So how could Beekeeper steer towards even more growth while staying agile and exciting?
Case study ●
Strategy - Entrepreneurship - Disruption - Agility - Growth - Talent Management
By Professor Benoit F. Leleux and Marc Chauvet March 2019Award winner
Airbnb's disrupting power: Is Hilton the next Kodak?
The case analyzes in which segment (leisure or business) Airbnb and Hilton inc. are winning or losing
Case study ●
Strategy - Disruption
By Professor Stefan Michel, Elena Chabrier de Lassauniere, Maxim V. Lyadvinsky and Mario Mahmoud Majzoub December 2018
Award-winning and Best-selling Case Studies on Disruption
AXA: Claiming the future of insurance
By Professor Amit M. Joshi and Ivy Buche
Case study ●
Strategy - Mergers and Acquisitions - Disruption November 2019Award winner
Beekeeper from pivoting startup to disrupting scaleup
By Professor Benoit F. Leleux and Marc Chauvet
Case study ●
Strategy - Entrepreneurship - Disruption - Agility - Growth March 2019Award winner
Pepperfry.Com: Turning The Tables On Disruption
By Professor Amit M. Joshi and Ivy Buche
Case study ●
Strategy - Disruption - Supply Chain October 2018Award winner
Accorhotels’ digital Transformation: A response to Hospitality disruptor Airbnb
By Professor Tawfik Jelassi and Valerie Keller-Birrer
Case study ●
Disruption - Digital - Strategy
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