Ref: IMD-BK-22074


Hacking Digital

Since the start of the Covid-19 pandemic, digital adoption has accelerated rapidly and is showing no signs of slowing. What was once just desirable is now an essential part of any competitive business, and the phrase “Digital Transformation” has become a corporate mantra in boardrooms around the world.

While most executives have moved past the initial excitement about what digital technologies can do to improve their organizations, too many are still struggling with how to respond.

Now a team of world-leading digital transformation experts has authored a practical new guide to show how businesses can achieve success in their transformation initiatives. Hacking Digital draws upon years of experience and insights from more than 1,500 digital leaders to uncover the 30 most common challenges, and provide a compendium of insights and best practices to follow.

Hacking Digital acts as a Swiss army knife for all things digital transformation, allowing readers to dive in and out when faced with specific implementation challenges, including:

  • Initiating digital transformation
  • Creating value in new ways
  • Setting up organizational dynamics
  • Leading people and organizations
  • Working with the outside world
  • Anchoring and sustaining performance

Packed with practical advice and tips to boost business performance, Hacking Digital is the go-to guide for business leaders looking to innovate and transform their organizations. The frameworks and roadmaps are an invaluable resource for any professionals looking to understand the how of digital transformations, from board-level sponsors of initiatives to students and professionals looking to build their know-how for an increasingly digital workplace.

ISBN 978-1-264-26962-4

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