Facilitate your organization’s successful digital transformation

Developing Digital Transformation Strategies explores a strategic approach to digital transformation to effectively navigate change and grow your competitive advantage. This program is offered jointly by IMD and GetSmarter.

This program provides you with the tools and knowledge to lead digital transformation strategy in your organization. Through exposure to numerous relevant case studies that lean on Professor Misiek Piskorski’s vast experience in this field, you’ll gain a holistic understanding of what end-to-end digital transformation entails. Learn to apply three distinct strategies for the creation or transformation of digital experiences, functions and businesses, and explore how the unique Digital Transformation Strategy Framework can be leveraged to achieve organization-wide change.


Program overview

The program gives a greater understanding of the value of short- and long-term digital transformation strategies, a work-ready action plan for use in your business, and an enhanced ability to carve out a competitive advantage in the face of disruption.

  • Build a digital transformation roadmap to effectively navigate technological change
  • Develop clear and coherent short- and long-term digital transformation strategies
  • Learn to select the digital platforms and strategies best suited to your organizational requirements
  • Gain tangible frameworks, strategies, and resources for immediate implementation in your context

While it builds on theory and real-life applications, the program is committed to enhancing personal and social skills by encouraging interdisciplinary team work on practical projects. The formal course work and team projects will be completed and enriched by lectures and workshops with experts from industry.

» Find out more about the program

You and your class

This program is designed for:

  • C-suite executives, business leaders, or directors who want to implement a strategic roadmap for their organization’s digital transformation
  • Managers, departmental heads, or specialists who are looking to create new business opportunities by pursuing digital strategies
  • Existing technological professionals who are ready to supplement their knowledge with the strategic insight to make a business impact

Many companies know that they have to digitally transform, and many of them have already tried. Sometimes they’ve succeeded but, more often than not, they’ve failed.

Misiek Piskorski

Program Director

Upcoming sessions

Length: 5 weeks, 7–9 hours per week

Delivery: Online

Certification: Receive a digital IMD certificate upon completion

Starts on: Find out more

For more information and FAQ on the Developing Digital Transformation Strategies program contact us here


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