The announcement of the winner, the Award Ceremony, and the session with the winner takes place at IMD.
Celebrating commitment to sustainability by family businesses
Velux: winner in 2021

03:072021 IMD-Pictet Sustainability in Family Business Award - Velux
Velux wins 2021 IMD-Pictet Sustainability in Family Business Award
Velux recognized for its innovative, tangible and holistic way sustainability is embedded across its operations, values and strategy.
Criteria & process
The award celebrates family-owned businesses that are leaders in sustainability, with a specific focus on both breadth and depth in strategy, initiatives, impact, implementation and stakeholder engagement.
Eligibility criteria are:
- 2nd generation or older
- with business in at least two countries
- with a turnover of at least USD 200 million
Companies involved in industries such as weapons, hazardous materials or tobacco are not eligible.
Award process
01.
Call for nominations and collection of applications
IMD solicits applications from the nominated family enterprises that fit the award criteria. Families need to sign off on the application before it is considered by the award evaluation committee.
02.
Identification of the finalists
Based on the award criteria, finalists are identified by the evaluation committee composed of representatives from the IMD Global Family Business Center, FBN and Pictet.
03.
Advanced research on the finalists
Advanced research and interviews are conducted with key family members from the finalist family businesses. An extensive report is prepared and submitted to the jury.
04.
Jury meeting and vote
The award jury votes individually and anonymously. The jury is composed of members of globally leading family businesses, former Award winners and senior expert academics within the field of family business.
05.
Contact the winner and prepare the case study
The winner is contacted and a full teaching case study, accompanied by the video, is developed in preparation for the Award Ceremony and presentation of the Winner at the award ceremony.
06.
Award Ceremony
Award Prizes
A trophy crafted by Chopard and complimentary seats on our IMD Family Business Programs are awarded to the winner and finalists. A case study and articles about the winning family business are published by IMD’s Award Director Professor Sameh Abadir and the award research team.
Symbolizing the extension of the totem pole linking heaven and earth, the award trophy is crafted by Chopard, a family-run business and expert in watches and jewellery. It is made from recycled materials in the shape of the leaf of a tree and designed as a further development to the IMD Global Family Business Award trophy.


Jury
The jury is composed of members of globally leading family businesses and senior experts within the field of sustainability and/or family business.
Responsibility, authority & compensation
- Full confidentiality applies at all times for all Award activities and communications
- Jury members receive an extensive report on finalists which they are asked to read to be prepared for the annual Jury meeting and anonymous online vote.
- There is no compensation for time or other expenses.
Voting members
Get to know the voting members of the jury, displayed in alphabetical order
Non voting members
Discover our non voting members, presented in alphabetical order
Winners

01:432021 IMD-Pictet Sustainability in Family Business Award – VELUX ...
Velux Group receives the IMD-Pictet Sustainability in Family Business Award
David Briggs, CEO Velux Group, receives the award on behalf of Velux and shares the story of the family firm with #OWP2022 participants.
What stakeholders say about the award
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Contact us
Would you like to know more about our activities? Get in touch with our team at the IMD Global Family Business Center.